Sunday, October 9, 2016

Companies like Airtel now use the word free even for those things that are clearly paid [COMPACTIDEA]

Airtel says 3 GB data is free, when it's actually INR 100 per month. It's quite common to see Airtel using/misusing the word 'free' in its marketing material to refer to paid things. Doesn't look accidental - looks planned.

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