Sunday, August 21, 2011

Airtel PC Secure ad tries to fool readers by comparing monthly charges to annual charges

12 times 85 is 1,020, and by presenting the smaller looking INR 85 per month against the larger looking INR 599 and INR 799 figures (annual costs), Airtel is trying to fool dumb readers - and most readers are dumb - into believing that Airtel's offering is cheaper than rival offerings. Sorry Airtel, Kaspersky is the best product out there and it's also the cheapest of the three.

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